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Internet Marketing for Home Improvement Contractors

Online Marketing for Contractors

Central Station Marketing (CSM) is a search marketing agency specializing in online marketing for home improvement contractors. The owners of CSM are home improvement contractors in Dallas, TX who have been in the home improvement industry for over 40 years, successfully advertising on TV, Radio, and Direct Marketing.

In the recent year, in addition to traditional media, the company owners have been experiencing significant success in the online world, creating a highly innovative and pioneering platform that generates even more business. With years of testing, developing and employing effective online marketing strategies, the owners' local home improvement company sites have been hugely successful on the web. Naturally, the owners have created a separate company to empower other home improvement contractors to be as successful as themselves. This is your opportunity to create an individualized on-line presence that measurably boosts sales.

Hiring a search agency

Let's face it, many home improvement contractors have hired the traditional search companies such as Reach Local, Yodle, Yellow Pages, Dex, and many others to manage their websites and internet marketing efforts. Question is, were they successful?

Many of these contractors move from agency to agency trying to find a solution that will help them create long-term growth, instead of short term PPC campaigns. Additionally, almost all contractors purchase leads from lead aggregators, only to discover that the leads are being sent to multiple contractors at once. These practices are not in the best interest of each contractor. 

The right solution

Central Station Marketing works on the contractor's own website, building the brand individually, as well as generating new and significant customer leads, exclusively for the company. CSM will optimize your website for the search engines (SEO - search engine optimization) as well as manage your pay per click (PPC) campaign. Another primary focus of the website is to service the direct traffic that your company generates naturally through relationships, business cards, proposals, decals/logos on service trucks, and other advertising media.

CSM will partner with you, the local contractor, for the long haul, to grow and support your business toward substantial, measurable success. Our goal is not to create a website and walk away from it. Central Station Marketing will design and manage your entire website. We will continue to update and improve your site, as quickly and thoroughly as needed, for ongoing measurable results. We empower you to generate essential leads that translate to more business. Contact us for a FREE consultation about your home improvement website.